MIHOO Won the iF DESIGN AWARD

In 2023, MIHOO won the German iF Packaging DESIGN AWARD.

The product's bottle design is inspired by laboratory reagent bottles, conveying the brand's scientific and professional positioning. The bottle cap features a concave design at the grip area, crafted with a frosted finish to increase friction, making it easy to open even with wet hands.

MIHOO not only embodies minimal aesthetics in its packaging design, but also internalizes a deeper sense of brand power through its use of deliberate simplicity, blending natural textures of light, shadow, wood, and stone with the dynamic, vibrant touch of orange accents, creating an aesthetic atmosphere that is both fluid and refined.

Starting with its packaging, MIHOO conveys the philosophy of "minimalist skincare," allowing users to experience minimal aesthetics at every moment.